Saturday, September 25, 2010

A couple of english sites that promote walking rather than driving in cities.

http://www.walkingworks.org.uk/index.php

www.livingstreets.org.uk/
This is a site about campaign to make things better in the world by making them fun. Its a different way of thinking. Can we make more people use the stairs if it is more fun ect... social experiments to try and improve society.

This site is dedicated to the thought that something as simple as fun is the easiest way to change people’s behaviour for the better. Be it for yourself, for the environment, or for something entirely different, the only thing that matters is that it’s change for the better.


http://thefuntheory.com/

Thursday, September 16, 2010

Jan Gehl

This is a direct link to Jan Gehl's website. He is the architect/urban planner who has been asked to make recommendations for changing hobart into a more sustainable city.

http://www.gehlarchitects.com/?

Sustainable Cities

This is a link to a website which has cases, expert opinions and discussion about sustainable living in inner cities. Its a great general resource to look at to get a view2 of what other cities are doing to become greener and more car free though planning and community projects

http://sustainablecities.dk/
This is a link to a discussion about the controversial bike lane intended to be put in on sandy bay road. Handy for getting opinion on the issue.

Cycling on Sandy Bay Road- what are your thoughts?

24/08/2010 , 10:40 AM by Jayne Landsberg

DSC04247 newA proposed cycle way on Hobart's Sandy Bay Road has generated a lot of discussion, for both positive and negative reasons.

Today a panel discussion took place on Mornings, including MLC for Nelson Jim Wilkinson, Hobart City Council Alderman Damon Thomas, Tim Stredwick, president of Bicycle Tasmania and Kathy Gates, Sandy Bay resident and regular cyclist.



http://blogs.abc.net.au/tasmania/2010/08/cycling-on-sandy-bay-road-what-are-your-thoughts-.html?site=hobart&program=hobart_mornings

Monday, September 13, 2010

Write here, right now

A video that was supposed to be part of a campaign to promote writing on designated graffiti spaces rather than someone elses property. "Would you write all over your property?"
Made by university student Gemma Atkinson as a university project. I think that what this campaign did was make the films creator famous as a young ambitious typographer rather than promote graffiti in designated spaces. The video went viral on youtube and made her a known name and face in the typography worl in her early 20's.

fortheloveoftype.blogspot.com

iPod Customer Service - the Dirty secret

This is the start of my next project on social campaigns.

This is an example of a social campaign that was quite successful it was a film by the Neistat Brothers to bring awareness to the fact that ipods great new invention: the ipod, only had a battery life of 18 months and was unreplaceable. After the campaign ipod began to sell batteries.

Info about iPod's Dirty Secret

In September of 2003 the battery in my first generation ipod would hold a charge for no longer than one hour. I brought the iPod into the Apple store in Manhattan for repair and was told they did not currently offer a battery replacement and my best option was to buy a new ipod. I then called the Apple Care 800 number regarding this issue and was told the same. I then sent my ipod to the Apple Executive office addressed to Steve Jobs with a note explaining my situation and requesting a replacement battery. The Apple Executive office contacted me via telephone to explain that Apple does not repair or replace dead ipod batteries and that it was policy of the company to recommend to the customer to purchase a new ipod when the battery fails. I then purchased a third party replacement battery, which was not endorsed by Apple. After the complicated installation, my ipod did not work at all, even when plugged in.

In response to this experience my brother Van and I made the short film "iPod's Dirty Secret." After we finished production of the film, Apple began offerring a battery replacement program for the ipod for a fee of $99 and an extended warranty for the ipod for $59.

We acknowledge Apple's new battery replacement policy. Our movie is a documentation of our experience.

-Casey Neistat
info@neistatbrothers.com